The textile industry is one of the most polluting in the world due to the use of pesticides and chemical fertilizers but also through a significant consumption of water in production, among other things.
The idea with Hoa Organic was therefore to offer eco-responsible clothing with its own designs, perfectly suited to outdoor fashion. To avoid overproduction, each item is made to order. Our clothes are mainly made of organic cotton and recycled polyester.
The cultivation of organic cotton does not use any toxic products. It takes 2500 liters of water to produce a classic t-shirt against 100 liters of water for an organic cotton t-shirt. In 2018, 26 million tons of cotton were produced worldwide (organic cotton represents less than 1% of this figure).